The Project

I've always been fascinated by money, how it causes joyfulness and stress, how it influences human behavior. My friend and I agreed on one question: Why is it so hard to feel good about your own finances, and to decide what to spend your money on?

Project Details

  • yearIn Progress
  • clientMe (and earlier on, my friend Frans Dijckmeester)
  • naturePersonal Project
  • what I didQuestionnaires, Interviews, Self-observation, Reframing Method, Prototyping

Problem Scenario

Servitization, changing attitudes towards products and experiences, and the increasing speed and amount of financial transactions make it harder and harder to stay in control and use your money wisely. However, there are certain timeless components that need to be addressed as well. Financial stress is nothing new. We are investigating how to make personal finances feel good in a modern landscape.


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